Daisy - Where it all started – our Love of Blooms, Color and DAISY!
Our first design DAISY is especially dear to us, it’s been with us from the start in 2011. Back when our warehouse was an old garbage room in the courtyard of our Stockholm apartment. We started small, collaborating with the renowned Bordallo Pinheiro factory in Portugal. DAISY is a vintage design, reworked by the skilled potters. The products are inspired by an antique jar that dates back to the 19th century. We named it DAISY after the flower motif decorating the edges.
We combined the romantic and delicate detailing with a desire to infuse our minimalist Scandinavian-kitchen and Nordic cuisine with some color. Many of the colors we first started with are still offered to this day! Our most popular colors have been neutrals - soft gray and greige, but also bolder colors like Sienna and Forest.
Our founder Johanna Hampf carefully curates all the glazes, and the palette provides endless combinations to make everyday items, and moments feel elevated and precious.
“As the DAISY collection grew and became popular amongst media, retailer and loved by our customers! We added some shapes to the DAISY collection that we felt were missing, including the earless mug which is one of my personal favorites for my morning coffee”, Johanna Hampf founder of PotteryJo.